Stand out with smart stands
No longer struggle with standing out from the
competition, attracting attention and driving sales
competition, attracting attention and driving sales
Ever missed sales opportunities at
trade shows because:
trade shows because:
You don't get enough people to visit your stand - it's not visible or attractive enough.- Your booth looks identical to 100 others, missing a big idea that appeals to visitors.
- Bored, wandering glances at your products where your stand, demos, and personnel all work together.
- Leads forget about you after the show because you don't use digital sales tools and automated follow-ups to their full potential.
Let's compare
- This company sells mattresses worldwide to international hotel chains.
- 750 000 hotel rooms have their products.
- But their stand looks like an average furniture store.
Feel the difference
Could they get more customers with a creative approach? Definitely!
But the design alone is not enough.
A cleverly organised sales process is the key.
We merge both to create a Smart stand that drives sales.
But the design alone is not enough.
A cleverly organised sales process is the key.
We merge both to create a Smart stand that drives sales.
What is a smart stand
Integrating with website, CRM, chat-bots to follow up with the customer
Developed in wow-combination of AI & designers
Identifying the needs of the client to implement an excellent client path
Modern construction techniques, including 3D printing, interactive multimedia, lightning
Use of infographics and other edutainment tools to increase engagement
Edutainment
Digital sales tools
WOW-design
Cutting-edge tech
Design thinking &
Marketing
Marketing
Why don't we see lots of smart stands around?
To put together a smart stand that drives sales you need a cross-disciplinary team: design, production, business development, marketing, sales. Most stand builders offer only 2 dimensional approach: design and production, and almost never pay attention to the sales side of things.
Clients end up spend lots of resources on a trade show that doesn’t result in sales.
Clients end up spend lots of resources on a trade show that doesn’t result in sales.
Make a shift
Smart stands by Shift X Mind started with one mission in mind: to help our clients attract more deals sourced from exhibitions. Exhibition stands only work when built with an obsession with real sales and engaging interactions with the customer.
360˚ exhibition services
Project phases
Project phases
Integrated
Concept
Concept
Experience
Design
Design
Technical Implementation
- Wrapping 2D design onto 3D structure
- Selecting construction techniques, materials, lightning, furniture
- Applying the concept to clothes, gifts, handouts, presentations
- Developing booth visitor journey map before, during and after the show
- Designing full visitor experience including plan for staff, demos, edutainment
- Technical plans
- Production main structure & decorative elements
- Digital sales tools & IT integrations
- Multimedia
- Installation
- Logistics
- Tech support
- Determine goals & objectives
- Sketching booth design to achieve your goals
- Map out the right tactics & digital sales tools to achieve your goals
- Conceptualise unique attendee experiences
- Defining the marketing message and how it will play out across assets
Integrated Concept
- Determine goals & objectives
- Sketching booth design to achieve your goals
- Map out the right tactics & digital sales tools to achieve your goals
- Conceptualize unique attendee experiences
- Defining the marketing message and how it will play out across assets
Experience Design
- Wrapping 2D design onto 3D structure
- Selecting construction techniques, materials, lightning, furniture
- Applying the concept to clothes, gifts, handouts, presentations
- Developing booth visitor journey map before, during and after the show
- Designing full visitor experience including plan for staff, demos, edutainment
Technical Implementation
- Technical plans
- Production main structure & decorative elements
- Digital sales tools & IT integrations
- Multimedia
- Installation
- Tech support
Order a free audit of your stand from past events and we will give 5 recommendations to improve the effectiveness of future events.
Big or small, we've got you covered
Foto zone / branded zone / promo stand
Hybrid events: holographic presence
Interactive digital stands
Exhibition services managed for you from A to Z
We put the exhibit puzzle together and maximize trade show results
Selection of the right show, hall and booth space
Developing pre-, at- and post-show strategy
Creative concept &
overal theme
overal theme
Building a Smart stand for your show
Training your own stuff and hiring local personnel
Integrating digital sales tools
Who 360˚ exhibition service is perfect for:
- You recognise the value of exhibiting but aren't sure where to start.
- You're expanding to new regions and plan to use events as a key lead generation channel.
- It's your added responsibility of managing the company's exhibitions and event participation but it feels like a full time job.
- You want to better link your pre-show marketing strategy to onsite activities and post-show follow-up.
Become a trade show sensation without stressing over details
Together, we will craft your next-level trade show strategy and then let us take care of all the tactical pieces put together in this complicated trade show exhibitor puzzle
Hi, I'm your trade show planning checklist
See the big picture before you begin
Try us out. No strings attached
Step 1.
Tell us about your event.
Step 2.
Let us create a custom booth sketch for you free of charge.
Step 3.
Evaluation & quote for the project. After approval, we get busy making your dream stand.
Need help to create a full-scale trade show strategy?
Check out our 360 exhibition services.
Request a call
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